When people ask me about the potential success of a show like CE China, it’s easy to answer. Because the event is organised by Messe Berlin, failure is simply not an option.
Messe Berlin is a huge company that runs not only IFA Berlin, but also many other mega-trade events not only in the German capital – but also in other key locations around the world. Last year, the group launched the …
BSH is back at CE China for its second year. We asked Roland Gerke, Chairman & President of BSH Home Appliances Holding (China) Co., Ltd. what the results of his company’s participation in last year’s show were like, and why …
Sustainability, added value, fun and enjoyment with smart home appliances
BSH Hausgeräte GmbH closed the 2016 fiscal year with a new revenue record of €13.1bn. While the market for home appliances grew by 0.5% worldwide, BSH was able to achieve growth of 3.5% (7.1% adjusted for currency effects).
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According to Dong Mingzhu, Chairperson of Gree Electric Appliances, “An enterprise cannot rely on the changes brought by surroundings, but should have the courage to change the world.”
As someone who attends probably more CE/HA trade shows than anyone else in the media, we asked the celebrated US- based “Into Tomorrow” host Dave Graveline what his thoughts are of the CE China show and how he will be …
Deng Wei, from the renowned People’s Daily is back at CE China this year. We asked her what she thinks of Messe Berlin’s idea to stage the show in this city in particular.